July 26, 2024
For Immediate Release
Formally KIPP Metro Atlanta Schools, KIPP Atlanta Schools has officially rebranded with a new logo and brand story, shaping a brighter future for the scholars of Atlanta, GA.
Atlanta, GA – July 26, 2024 – KIPP Metro Atlanta Schools, a longstanding pillar in the Atlanta education community, is thrilled to announce our rebranding from KIPP Metro Atlanta Schools to KIPP Atlanta Schools. Serving over 5,500 scholars and celebrating the achievements of 1,000+ alumni, we continue our commitment to excellence in education.
Our rebranding process was a collaborative effort involving surveys, focus groups, and interviews with stakeholders. Their insights helped shape our new logo, color palette, and brand story, ensuring our identity resonates with the community we serve.
Mini’imah Shaheed, Chief Executive Officer of KIPP Atlanta Schools, stated, “Dropping ‘Metro’ symbolizes our focused commitment to Atlanta. The ‘A’ in our new logo represents the heart and soul of our region. Our rebrand is a testament to our unwavering dedication to our scholars’ success.”
Lawrence Harris, Chief Impact Officer, added, “The rebrand reflects our evolving mission and deep love for our scholars. It captures the essence of who we are and where we are headed. We are excited for this new chapter and our continued impact on the community.”
We extend our gratitude to RTL Digital Media, an Atlanta-based firm, for designing our new logo. As we embark on this new chapter, we remain dedicated to providing excellent education and support to our scholars, ensuring their success.
For more information, visit www.kippatl.org
About KIPP Atlanta Schools:
KIPP Atlanta Schools is an open enrollment network of eleven charter schools serving 5,500+ scholars in kindergarten through 12thgrade. Since 2003, KIPP Atlanta Schools has been dedicated to believing that every student deserves a joyful and excellent education and opportunities that will lead them toward a fulfilling life. Now celebrating 21 years of operation, KIPP Atlanta Schools has educated thousands of students and supports over 1000 alumni in college and career.